Blogs | Genesis10

Making the Most of Career Fairs

Written by Tara Wyborny | Sep 23, 2015

Career fairs provide the opportunity to make an impression in a way that a resume cannot. You are able to make face-to-face connections with recruiters who will be making the hiring decisions for their companies. When meeting a recruiter, you want to stand out -- for positive reasons of course. Here are some helpful tips on how to make a great first impression at your next career fair. To set yourself up for success, consider a few practical career fair tips, including how to prepare for a career fair and a simple career fair preparation checklist you can adapt to your goals. 

Dress Professionally

First impressions are made in a few short seconds. Just as with interviews, when attending a career fair, dress in professional attire. If you're wondering what to wear to a career fair, stick with polished, conservative options that mirror interview standards; that's good career fair etiquette. Men: A suit and tie is preferred, but I know as a college student that can be an expense that is not manageable, in which case, a nice dress shirt, tie and clean pants will work great. Women: Suits are also preferred. Dress pants/skirt and a professional-looking top will also work. Do not wear jeans, sweatshirts, T-shirts or anything that is too tight or revealing. (I've seen my share of questionable attire, but the most interesting outfit I've come across at a career fair has to be a candidate who walked up to my booth in full leather chaps, cowboy boots and a cowboy hat.) These college career fair tips apply even if you're building your wardrobe on a budget.

Bring your Resume

 Bring multiple copies of a resume for career fair conversations. Most employers want to have a brief conversation with you about your background, and your resume is a crucial part of that conversation! Make sure it is accurate and professional. If you do not have work experience or internships, make sure you add school projects and campus involvement to your resume.

Plan your Attack

Almost every school will put out a list of employers that will attend and the positions the companies are recruiting for prior to the career fair. Take some time to research these companies before the fair, so you can be on point when you meet with recruiters. Come with a few good questions—specifically, questions to ask recruiters at a career fair—and examples of why you would be a good fit. Often at a fair, you will also receive a booklet with brief descriptions of the participating companies. Take a minute to read the company descriptions before you speak with a potential employer. Practice how to approach recruiters at a career fair with a concise introduction, a clear ask, and one or two relevant accomplishments. As a recruiter, I know you will likely not know the ins and outs of each company's industry, but there is nothing worse than a person coming up and asking, "So, what do you guys do?"

Sign up for on-campus Interviews if Offered

 Many organizations will host next day interviews or even same day interviews. If you are really interested in the company, ask the recruiter if they are hosting either. It shows your immediate interest and puts you to the front of the line.

Q&A

Question: Why attend a career fair if I’ve already submitted my resume online?

Answer: Career fairs let you make a face-to-face impression that a resume can’t. You can connect directly with recruiters who influence hiring decisions, showcase your fit in real time, ask targeted questions, and even line up same-day or next-day interviews—opportunities that are much harder to create through online applications alone.

Question: What should I wear to a career fair, especially on a student budget?

Answer: Aim for polished, conservative attire that matches interview standards. Men: A suit and tie is preferred; if that’s not feasible, a dress shirt, tie, and clean pants work well. Women: A suit is preferred; dress pants or a skirt with a professional top is also appropriate. Avoid jeans, sweatshirts, T‑shirts, and anything too tight or revealing.

Question: What should I bring for my resume, and what if I don’t have work experience?

Answer: Bring multiple copies of an accurate, professional resume—recruiters will use it to guide your conversation. If you lack work experience or internships, highlight school projects and campus involvement so you can still demonstrate relevant skills and accomplishments.

Question: How should I prepare before the fair to stand out?

Answer: Review the school’s list of attending employers and the roles they’re recruiting for, do basic research, and prepare a few thoughtful, role-focused questions. At the event, read the company descriptions in the fair booklet before you approach a booth. Be ready with brief examples of why you’re a good fit so you can speak specifically to the organization’s needs.

Question: What should I say when I meet a recruiter, and what should I avoid?

Answer: Open with a concise introduction, a clear ask (e.g., the role or area you’re targeting), and one or two relevant accomplishments. Bring prepared questions about the roles and how your background aligns. Avoid basic questions like “So, what do you guys do?”—use the booklet and your research for that. If you’re interested, ask whether they’re hosting same-day or next-day interviews; it signals strong interest and can move you to the front of the line.